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Our Mission

Our mission is to inspire everyone we encounter through our principles of connection, coaching, and programming. We aim to successfully communicate to create strong bonds and inspire; provide leadership through strategic cueing and motivation; and use science-based, intentional methods to create consistent routines and results.


Our vision is to impact a million people before we are through, at our field house, in the Maine community, and around the world.

Our team


TREVOR COSTON, ceo + founder

BorN Huntington, New York

College University of Maine

Bachelor of Arts in Child Development

Minor in Physical Education and Kinesiology

MaSTERS St. John's University

Sports Management & International Business

College Football All-American and All-CAA Defensive Back

National Football League Chicago Bears, Detroit Lions

Canadian Football League Calgary Stampeders



Trevor possesses an infectious personality and a natural ability to empower those around him. His lifelong passion for serving others and inspiring young people is the foundation of Aim Performance and Fitness, where it extends to people of all ages.


In addition to being a high-level athlete and trainer, Trevor formerly served as a college counselor at Bridgton Academy in Maine. From simple conversation to in-depth training his goal is to help others achieve their aim, whether that be improved athletic performance or navigating the college and scholarship processes.



BorN Baltimore, Maryland

College University of Maine

Major Bachelor of Arts in Communication Science & Disorders

Minor   Child and Family Development

College Football   All-CAA H Back / Wide Receiver

National Football League   Buffalo Bills


Derek is a steady force at Aim. He attributes his values of love, selflessness, hard work, dedication, and consistency to the game of football. These principles continue to be the foundation of his home life and what he strives to pass along to each and every member of the Aim family.


In addition to his athletic successes and fitness training expertise, Derek previously worked in the Neurobehavioral Unit at the Kennedy Krieger Institute in Baltimore, Maryland where he worked with youth living on the autism spectrum. These combined experiences allow him to communicate empathetically with individuals while motivating them within larger groups and toward greater goals.

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